Find Your Word of the Year: Inspiration & Tips from Team Mäksē

Do you ever feel overwhelmed by the idea of choosing the perfect Word of the Year (WOTY)? You’re not alone. It’s easy to get caught up in the pressure to pick a word that perfectly encapsulates your vision for the year, but we believe there’s no right way to do it.

For 2025, the Mäksē Team is honoring our individual process within the MäksēLife goal-setting system. We’ve each approached our WOTY differently—some with a single word, others with a vibe, a phrase, or even words that shift with the seasons. This diversity reflects a powerful truth: goal-setting isn’t about perfection. It’s about creating focus and intention in a way that feels authentic to you.

Here’s a peek at how the TeamMäksē is finding focus and meaning through our Words of the Year:

Sierra, CEO & Founder: Discernment

"Discernment is my guiding compass for living with intention."

For Sierra, discernment is about tuning into her inner wisdom and making choices aligned with her values, purpose, and what truly lights her up. It’s a permission slip to trust her intuition, set boundaries, and create a life that feels deeply authentic and unapologetically hers.

Chrissy, Operations Director: Words of the Quarter

"My Word of the Quarter for Q1 is Routines."

Chrissy has opted for a quarterly approach with your WOTY, allowing her focus to shift throughout the year. Chrissy’s Q1 word, Routines, is about using the slower start to the year to build habits that will support her and her family when life picks up in the spring.

Darian, Digital Media Director: Cozy

"Cozy means being comfortable in my skin, cozy with who I am."

Inspired by Beyoncé’s words, Darian’s WOTY, Cozy, is about embracing warmth, ease, and authenticity. It’s about nurturing her home, relationships, and inner peace while thriving authentically in her new city.

Sarah, Marketing & Social Media Coordinator: Alignment

"Living in harmony with my values, goals, and energy."

For Sarah, Alignment means prioritizing intentional choices that feel purposeful and connected to her values. It’s about nurturing her well-being and embracing sustainable growth in every area of her life.

Courtney, ClubMäksē Community Manager: The Embodied Feeling of “Defying Gravity”

"It’s the pure emotion of determined hope that things will change, and that I will fly trying."

Courtney’s focus isn’t tied to a single word but a feeling—one of boldness, courage, and audacious self-expression. She’s stepping into 2025 ready to embrace her authentic self and trust her instincts to guide her.

*MUSIC BREAK: To sing Defying Gravity*

Tracie, ClubMäksē Mental Health Coach: Renaissance

"I’m embracing a period of profound growth, self-reinvention, and transformation."
For Tracie, Renaissance is about rediscovery and renewal. She’s excited to revisit old passions, cultivate new skills, and embrace change as a path to a vibrant, fulfilling life.

Jessica, Customer Care Specialist: Forward

"Reflecting progress in all areas of life, no matter how small the steps."

Jessica is using Forward as a central theme, with supporting words for each area of life. This approach helps her focus on intentional, effective action while navigating challenges with confidence and clarity.

Tara, ClubMäksē Mentor: “Says Who?!”

"I’m manifesting a bold, innovative year full of meaning and freedom."

Tara’s WOTY (or vibe of the year) challenges societal norms and expectations. She’s focused on defining success on her own terms and living with personal sovereignty.

Andrea, ClubMäksē Mentor: Shine

"In 2025, I’m embracing the light within me and letting it radiate to my communities."

Andrea’s WOTY, Shine, is about creating a ripple effect of positivity, joy, and inspiration. Whether bold or subtle, her shine is a reminder to bring warmth and light to every space she inhabits.

The Magic of Personalization

What ties all of these approaches together is the freedom to make the process your own. Your WOTY doesn’t have to fit into a box. It can be a single word, a phrase, a feeling, or something entirely unique to you.

Your Word of the Year is simply a tool—a guiding compass to help you navigate your journey for the year with focus and intention. It’s not about perfection; it’s about finding what resonates with you and embracing it as you grow.

What’s Your Word of the Year?

If you’re still working through your Word of the Year (or vibe, phrase, or theme), don’t worry—there’s no rush. Finding the word that resonates most with you is a process that deserves time and reflection.

To help you along the way, we invite you to explore our Intentions Exercise, available in our free printable library. This guided worksheet can help you uncover the feelings, values, and focus areas that matter most to you. Whether you’re narrowing down your choices or starting from scratch, this exercise is designed to spark clarity and inspiration as you define your guiding intention for the year ahead!

Remember: Your Word of the Year doesn’t have to be perfect—it just needs to feel meaningful to you. And if it evolves over time, that’s part of the journey too!

We’d love to hear about your process and what’s inspiring you in 2025! Share your thoughts in the comments or join the conversation in our Facebook Group!